Privacy Policy

1. Who We Are

DiginexAI is a full-service digital marketing and technology agency providing SEO, social media marketing, performance marketing, content marketing, branding and graphic design, web and mobile app development, influencer marketing, product photography and video, UI/UX design, and AI solutions, including machine learning, chatbots, and AI-generated video.

For personal data collected through our website and our own direct business operations, DiginexAI acts as the “Data Fiduciary” (or “controller”). For personal data that our clients ask us to process while delivering client services—such as client customer lists, leads, or custom ad audiences—the client is the Data Fiduciary and DiginexAI acts strictly as a “Data Processor” under the client’s explicit instructions.

2. Personal Data We Collect

Information you give us:

• Name, email address, phone number, company name, and job title
• Details of your inquiry, scope, marketing goals, and budget preferences
• Files, creative assets, brand guidelines, and authorized account access credentials shared with us
• Feedback, testimonials, reviews, and survey responses
• Details submitted via job, career, or internship inquiries

Information collected automatically:

• IP address, device type, browser model, operating system, and language settings
• Pages viewed, interaction duration, links clicked, and referring URLs
• Approximate location derived from your IP address
• Cookie and analytics identifiers (see Section 5 below)

Information from clients and third parties:

• Business and customer data shared by clients for execution of campaigns, development projects, or AI integrations
• Data from authorized analytics, advertising, and social media platforms connected to our reporting tools
• Publicly accessible corporate information and directories

We do not knowingly collect sensitive personal data such as biometric data, health records, or government identity cards through our public website. Online payments, if processed, are handled via PCI-DSS compliant secure third-party payment gateways.

3. How We Use Personal Data

We process personal data for legitimate business purposes, including to:

• Respond to inquiries, schedule discovery consultations, and issue proposals, quotes, and service agreements
• Deliver, manage, optimize, and complete digital marketing, development, and AI deliverables
• Generate invoices, record accounting records, and process payments
• Communicate project milestones, technical updates, and dedicated client support
• Send industry insights, case studies, or newsletters (with a 1-click unsubscribe option provided)
• Analyze web traffic performance, troubleshoot errors, and enhance user experience
• Ensure system security, verify identity, and prevent fraudulent activity or misuse
• Comply with tax, statutory, accounting, and legal requirements
• Establish, exercise, or defend legitimate legal claims

4. Consent and Legal Basis

Where the law mandates your consent, we obtain it explicitly before collecting or processing your data. You may withdraw your consent at any time by emailing us at info@diginexai.com. Withdrawal does not affect past lawful processing and may limit our ability to provide certain services.

We also process data where authorized without consent, such as to perform contracts, fulfill legal obligations, or protect legitimate business interests. For European Economic Area (EEA) and UK visitors, our legal grounds align with GDPR Article 6 (Consent, Contractual Performance, Legitimate Interests, and Legal Compliance).

5. Cookies and Tracking Technologies

Our website utilizes cookies and web beacons to ensure functionality, remember user preferences, and measure performance:

• Essential Cookies: Critical for navigation, security, and basic portal operations.
• Analytics Cookies: Including Google Analytics, to measure visitor volume, page popularity, and session duration.
• Marketing Pixels: Including Meta Pixel and Google Ads conversion tags, used to evaluate advertising campaign effectiveness.

You can manage or disable cookies via your browser settings. Please note that blocking essential cookies may affect site functionality.

6. How We Use AI Technologies

We leverage modern AI tools to assist in data research, audience segmentation, draft copywriting, video creation, and optimization. All AI-assisted deliverables undergo rigorous human review by our subject matter specialists prior to delivery.

We treat client information with strict confidentiality. We choose enterprise AI configurations with data privacy protections that do not feed client inputs into public training sets. If you interact with our website chatbots, conversations are processed securely to provide real-time assistance.

7. How We Share Personal Data

DiginexAI does not sell or rent personal data to third parties. Data may be shared strictly with:

• Trusted cloud hosting, CRM, email infrastructure, and analytics providers operating under non-disclosure agreements
• Vetted development and creative partners working directly under DiginexAI oversight
• Advertising platforms (e.g. Google, Meta, LinkedIn) as required to run authorized client campaigns
• Professional legal, financial, and compliance advisors
• Law enforcement or regulatory authorities when compelled by applicable law or judicial decree
• Successors in interest in the event of a merger, acquisition, or corporate reorganization

8. International Data Transfers

DiginexAI operates in India and serves international clients across the UK, USA, UAE, and globally. Data may be stored on secure servers located in various jurisdictions. Where international cross-border transfers occur, we implement appropriate contractual safeguards conforming to recognized data protection frameworks.

9. Data Retention & Security

We retain personal data only for as long as necessary to fulfill project requirements, provide continuous service, and meet statutory accounting and tax guidelines. When retention expires, data is securely wiped or anonymized.

We apply comprehensive technical and administrative security safeguards, including TLS/SSL encryption, restricted access controls, firewalls, and employee confidentiality protocols.

10. Your Rights

Subject to your local data protection jurisdiction, you have the right to:

• Request confirmation, review, or copies of the personal data we maintain about you
• Request correction of inaccurate, outdated, or incomplete records
• Request erasure of your data where lawful grounds for retention have lapsed
• Withdraw previously granted consent at any time
• Lodge a complaint or grievance regarding data handling

To exercise your rights, please submit a written request to info@diginexai.com.

11. Grievance Officer & Contact Details

In accordance with the Information Technology Act, 2000 and the Digital Personal Data Protection Act, 2023, our designated Grievance Officer can be contacted at:

12. Policy Updates

We may update this Privacy Policy periodically to reflect technological, operational, or legal developments. When revised, the “Last updated” date at the top will be refreshed. Continued use of our site and services after updates constitutes acceptance of the amended terms.